Mortgage Zone
Project Objective
- Rebrand existing brand image
- Increase and reposition brand awareness
- Improve brand experience
- Increase product and service awareness
- Increase product and service inquiries online
- Increase and generate qualified database online
- Improve overall website interface and user experience
- Improve internal management of the site
- Implement digital email marketing
- Improve measurement and reporting
- Improve search engine optimization and ranking
Project Solution
- Redefine target market and redesign existing brand identity to a fresh, modern and distinctive image without losing its original characteristic
- Design a functional, engage and user friendly web layout experience
- Implement content management system for total content control and management of the website
- Implement digital email marketing to create, send, manage and measure simple email marketing campaigns within the website
- Develop and implement affiliate program feature to increase qualified professionals database
- Implement subscribe to newsletter feature to increase online user database
- Web and email hosting
- SEO pack
Project Result
- Improved brand image
- Increased brand awareness
- Improved brand experience
- Increased product and service awareness
- Increased qualified database online
- Improved overall website interface and user experience
- Improved internal management of the site
- Improved measurement and reporting
- Improved search engine optimization and ranking
Website
http://www.mortgagezone.com.au